http://vimeo.com/92133193
Under the Microscope
Directed by Somruethai Bunprasert
Film by Somruethai Bunprasert and Charkrit Hatchard
For my Under the Microscope video was completely chan
ged
from my story board as I have experimented some the equipment to be use within
my fashion but unfortunately the outcome turned to be different from what I
want out of it. I have used a projector to project my prints throughout the
video but for the first part I have the movement of balloons flawing. This was
done by throwing the balloons in. I have
changed the colour of the video in Window Media Player to make it more mystery
and interesting. Then I have to ask my friend to record myself to doing some
movement which turned out to be a very interesting look. Overall, I think the
video was in perfect length and simple.
Made in Britain Fashion Video
Film and Directed by Somruethai Bunprasert
Two friends who have found themselves in a place
mysteriously, in a different century, is it the future? We don’t know but they
have turned into some sort of weird looking. This happened after they watched the
recorded found from when they was making their way back. They felt like someone
is watching them, trying to find their way back home. Will they find the
answer?
For my fashion video I have used different techniques such
as camera’s angles, concentration and unique style which was the inspiration
from my research looking at designer’s work and other research which I have
found from Pinterest and Tumblr. I have created a concept board and story board
to follow for each scene this allow me to be more professional and well
organise. I have visited locations, casting models for any changes from using
both indoor and outdoor locations.
For the smoke bomb scene I have to change the way it supposed
to shown in the video as the location was close to houses, dangerous and hard
to light up. I have recorded different shots for each scene to recreate them
using Window Movie Maker. The purpose and inspiration of the video and its
story line was to present my final jacket, being flexible, comfortable for all
movements, playful, manly and as well as being useful for its detachable
details.
Overall, I have gained the knowledge of using camera, being
professional and well organised as well as media knowledge being able to use IMovie
and Window Media Player. If I have time to make any changes I would keep this
as It is my first fashion video which I could look back on to but I would
experiment using different style /and objects.
Aitor
Throup
The funeral
of New Orleans (Part 1)
Film by Jez
Tozer and Aitor Throup
From
Watching his fashion videos/concept videos I choose to look at his 2008 fashion
video that was presented at London fashion week along with his Autumn/Winter
2008 Collection. I found that it is easy to understand depth into the story of
his fashion video between his influences and his collection, even the name for
his collection. “The Funeral of New Orleans” is well reminded of black with the
style and inspiration that is well presented of cultural and musical heritage. Throughout
watching the video I did not feel like I am watching a fashion video I felt more
of looking at a still live presentation without a depth description but through
movements of video imagery. The music chosen is clearly presenting his
inspiration and the movements with the feeling of being calm but mysterious with
the modernised feeling.
The setting
for this video is an indoor style, giving the empty feeling of nothing but just
the garments. From watching the video at the start I felt like the garment were
giving the vintage feeling of the suite look then changed into modern feels as
the garment transformed. Although, the colour range throughout his video were
much simpler than other fashion videos which I could say ‘men in black’, giving
the feeling of dullness but cut off with the gold instruments. I think the
style he have used throughout his video is clearly presenting his inspiration
of transforming shapes of the protector from the instruments that are the
trumpets, the saxophone, the trombone and the sousaphone. I like the reflection
and the stiffness look of the mannequin that is also plain and in dark tone as
the movements were just the transformation of fabrics pieces. The video were
using the mixture of slow and fast speed movement of imagery as well as still
image of writings.Overall, throughout watching the video I really like the idea of the 3 dimensional transformation, detachable pieces of the shoulder and the neckline of the jacket which could turned in the protection for the instruments. I could use the idea of the speed, movements and style of the video imagery.
http://showstudio.com/project/punk/marcos_mello
Punk
Theme by Marcos Mello.
“Using Punk’s central themes of dressing to provoke, DIY and self-expression”'Punk was one of the most culturally important and far reaching movements in the last 100 years. Its influence is repeatedly seen every fashion season,’ explains Nick Knight”
I think this video has involved with the mixture of movements as in still, fast and slow motions. These movements showing its direction from different direction, at the very beginning of the video it was the sparkle of the flawing of movements around the body which then turned into garments and style showing their punk theme. It has changed from the surrounding movements into body movements. I like the ideal of having the fading part on this video I think it was created by filming a lot of different positions of movements and put them together, making the position faded into another which I found it very animated and unrealistic. I also like the ideal of having one piece that I have looked at in my research showing its structure like a wheel that was shown in this video, I found it random and imaginative.
http://showstudio.com/project/hatstand/fashion_film
Hatstand
Credits to Phillip Treacy
Director: Nick Knight and Ruth Hogben
Stylist: Katy England
"On 16 September 2012 Philip Treacy made an explosive return to London Fashion Week with a star-studded Swarovski-sponsored show featuring a line-up of all black models. Acclaimed stylist Katy England chose to dress the girls in key pieces from Michael Jackson’s iconic stage wardrobe, which complimented the incredible, gravity-defying headwear on display. The show - which kicked off with a surprise turn on the catwalk by Lady Gaga - aimed to capture the energy and confidence of some of Treacy’s most committed shoppers. ‘I love African girls, and I love Michael Jackson - he’s the ultimate African-American entertainer,’ Treacy told WWD. ‘The show was also based loosely on the contrast between white women who come into my shop, try on a hat, and then look at me for reassurance - and black women. They’ll put on a hat and think, ‘I look great!’ They have a different sense of exuberance, an inner exuberance.’ In celebration of the fierce attitudes and fabulous fashion on show at the event, Nick Knight and Ruth Hogben collaborate on Hatstand, an energizing film featuring model Grace Bol”
This indoor
video is giving the feeling of a modern mixture with 80’s style, the story is
quite straight forward I like the way they used dance movement, it is very
playful. The music of using drums, sort of African style I can actually feel
and see the inspiration of their collection. I think the costumes used are very
cultural to match the head wear the models were wearing, some look pretty much
like carnival costumes. The colour were a mixture of bright and dull with the
effect of dark just the light from the camera giving the view of mystery at the
same time. Overall I think the video is telling the inspiration of culture,
carnival or some sort of festival inspiration.